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Updates from Optimus and our partners

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Benefits Of CRM Integration

An increasing number of businesses are making use of the ever-advancing options of CRM platforms to create a more customer-friendly relationship with their clients and offering a more customer-centric experience. In order to create this service, you need to understand your customers preferences and the context in which they interact in your business – CRM […]

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What is CRM Integration?

In today’s fast-paced business environment, managing customer relationships efficiently is crucial. One of the key tools that companies use to streamline these relationships is CRM, or Customer Relationship Management software. However, to get the most out of a CRM system, businesses often need CRM integration. But what exactly does CRM integration entail, and why is […]

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The Importance Of Carbon Reporting

Environmental issues have been a growing concern for many years both for industry, and the general public becoming more and more aware of the precarious condition of the world environment with regards to global warming. Within this, industry across the globe has been tasked with ambitious and difficult targets to help reduce greenhouse gas emissions […]

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What Is A Management Information System?

A Management Information System is a set of systems and procedures that gathers and collates information from a range of sources and presents it in an understandable, readable format to a company’s management, who can use that data to provide more effective communication and devise improved systems and processes within an organisation. Here are some […]

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Ask Optimus AI

Nicola Bisset – Group Managing Director of Optimus, states “Unlocking the potential of any company’s data by harnessing the power and speed of Artificial Intelligence, we believe is the very next frontier for business advancement. At this year’s Drupa, I am proud to announce we are launching (Ask Optimus AI). Designed to determine the most […]

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Optimus launches new browser-based information centre

Centralising All Your Business Data in One Intuitive, Easy-to-Access Platform Optimus, the trusted provider of industry-leading management information systems since 1982, today announced the launch of its new “Optimus Information Centre” at Drupa 2024. This powerful, browser-based platform centralises a company’s entire business data into a single, intuitive hub – making it seamless to view, […]

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Optimus announce a new automation partnership with Element

Import any spreadsheet into Optimus to automatically create quotes or jobs – “Do More for Less”.  For many Print Service Providers, receiving a spreadsheet from their customer to manage and deliver a campaign is normally the very first step in the print production process.  Then ensuring the integrity of that received data to translate the contents […]

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Optimus launches new browser-based mobile customer information centre

Centralising All Your Business Data in One Intuitive, Easy-to-Access Mobile Platform Optimus, the trusted provider of industry-leading Management Information Systems to the Print and Graphic Arts Industry since 1982, today announced the launch of its new “Mobile Customer Information Centre” at Drupa 2024. This powerful, browser-based platform provides instant, easy access to all current and […]

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What Is Web To Print?

Every business advertises or markets their products and services, and there is a plethora of options and ‘tools’ they can use both ‘traditional’, such as printed posters, flyers, brochures, banners, advertising hoardings, through to TV or radio advertising, branded vehicle fleets and, in more recent times, online and social media platforms. There is also an […]

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